Breeding Insights | People first marketing

Winning the battle of SEO rankings [Live Event]

I will be speaking on the 26th April at Spacesworks London. In my talk you wil learn how to dominate the search engines in 2017 and how you can create a lasting SEO strategy that will keep driving you regular traffic from organic searches. Tickets are free and are available via Eventbrite here:   […]

create loyalty

3 ways to create loyalty and stay relevant to your customers

Create loyalty in your brand If you want to create loyalty in your brand, being available for your audience is vital. Through being genuinely useful to customers in their moments of appreciation you can earn their trust and their loyalty. Here are three ways you can create loyalty through being present. #1: Be there in […]


HOW TO WRITE UNDENIABLE HEADLINES THAT ATTRACT READERS LIKE CANDY Headlines are the most important part of any content. The job of a headline is two-fold, they have to hook a reader and get them to take the action of reading further. Why do successful headlines work? They provide information and also create a sense […]

Getting inside the customer’s head

Getting inside the customer’s head What makes people tick? Anthropologists have been trying to crack that question for decades. It’s also the subject of fascination for marketers. Both have made great progress in figuring out what influences us and why we make the decisions we do. At its simplest, behavioural economics is a discipline that […]