I love communicating... be it via; Mobile, Socially Interactive or any other Integrated multi-channel Media.
My interests are motivated by a natural curiosity to learn about people and formulate cross channel multiple touch-point digital communications that can become an integrated and natural part of people's lives
I am a Marketeer, Musician, Martial Arts, Philosopher, Social Marketeer, Digital Planner, and learning about the human condition.
This blog will be ranting out loud my weird comedic ramblings are stuff that I think is cool.
My Life's work - how to get stuff noticed (and appreciated)
....Join My Exploring
Fords Latest campaign integrates the interests of participants and uses celebrity endorsement to amplify content.
Why do we love to see celebrities larking about on YouTube?
Either way the content is a good example of changing the frame and making a more mundane topic interesting.
What do you think?
PS:… there is also a competition!
Enter here: http://www.facebook.com/fordfocus?sk=app_102170523200951
